Time to Shine: Casio G-SHOCK and Selangor FC Unveil the "Lambang Kebanggaan" Watch
When style meets football passion, the result is pure magic—and Casio Malaysia has just delivered it. Introducing the “Lambang Kebanggaan” DW-5600SFC24-4, a bold limited-edition G-SHOCK watch that celebrates the unbreakable bond between the legendary Selangor Football Club (SFC) and the iconic timepiece brand. This collaboration is more than just a watch—it's a wearable symbol of pride, resilience, and community.
A Timepiece Born from Legacy
Since becoming SFC’s official timekeeper in 2023, G-SHOCK has brought its signature toughness to the field, keeping every moment of glory and grit on track. Now, the “Lambang Kebanggaan” takes the partnership up a notch, wrapping the club’s history and values into one unforgettable design.
The name itself—"Lambang Kebanggaan," meaning “Symbol of Pride”—draws directly from SFC’s motto, "Merah Kuning Lambang Kebanggaan." Much like the club’s crest, this watch unites players, fans, coaches, and management in a shared celebration of Selangor’s rich footballing legacy.
Design That Scores Big
With its fiery red and regal yellow, the watch is a love letter to SFC’s heritage and the Selangor state flag. The red symbolizes strength, passion, and unyielding boldness—a fitting nod to SFC’s fearless gameplay. Meanwhile, yellow represents royalty and wisdom, channeling the Selangor state’s storied traditions. Together, these colours aren’t just striking—they're a tribute to the values that define The Red Giants.
The DW-5600 retains its iconic square case, now dressed in bold red with yellow accents. The Selangor FC logo dominates the bezel and strap, and when the LED backlight flickers on, the club crest shines proudly—a reminder that SFC pride glows even in the darkest moments. Adding to the experience is the special packaging: a limited-edition box and drawstring bag, making it clear that this isn’t just a watch—it’s a collector’s dream.
Limited Edition, Unlimited Pride
With only 1,000 units available exclusively in Malaysia, the "Lambang Kebanggaan" DW-5600 is as rare as a perfect hat trick. Priced at RM495, fans can snag this masterpiece starting 1st December 2024 during SFC’s highly anticipated Piala Malaysia clash against Sri Pahang FC at Stadium MBPJ. If you can’t make it, don’t sweat it—the watch will also hit G-SHOCK stores, authorised dealers, and online platforms like Lazada and Shopee on 7th December.
More Than a Watch—It’s a Movement
At the official launch, Yuki Mutsui, Managing Director of Casio Malaysia, captured the collaboration's essence: “This partnership isn’t just about a watch—it’s about uniting communities. Through the 'Lambang Kebanggaan,' we’re giving fans a way to wear their pride while embodying G-SHOCK’s resilience.”
Dr. Johan Kamal Hamidon, SFC’s Chief Executive, echoed this sentiment: “This timepiece is a testament to the unity between our fans, players, and partners. It represents what Selangor FC stands for—strength, tradition, and innovation.”
For Fans, By Fans
Whether you're a die-hard football enthusiast or a G-SHOCK collector, the "Lambang Kebanggaan" DW-5600SFC24-4 is your ticket to wearing history. This collaboration is more than just an accessory—it's a celebration of everything that makes SFC, G-SHOCK, and Malaysian football iconic.
Don’t wait—these beauties won’t last long. Grab yours and let the world know: Red and Yellow forever.
For more details, visit the official collaboration page and show your pride for Selangor FC in style.