Get Inked: YSL Beauty Brings the Ultimate Lip Experience to The Exchange TRX
Looking to level up your lip game? YSL Beauty just dropped the mic with YSL THE INKS—the boldest, most versatile lip collection yet—and they’re celebrating big at the YSL THE INKS Pop-Up in Raintree Plaza, The Exchange TRX. From 23 January to 19 February 2025, this isn’t just another beauty pit stop; it’s a full-on sensory experience that’ll have your lips (and your Instagram feed) doing the talking.
Step Into Lipstick Wonderland
Imagine a lipstick tube brought to life—towering, immersive, and so chic. That’s the vibe at the YSL THE INKS pop-up. Designed to embody Yves Saint Laurent’s fearless fusion of contrasts, this larger-than-life activation is all about celebrating the art of self-expression through bold beauty. Think cutting-edge makeup meets photo ops that’ll break your grid.
Lipstick Like Never Before
Let’s talk about the real star here: the YSL THE INKS collection. Whether you’re feeling the sultry soft matte of YSL THE INKS BLUR or the ultra-glam high-shine lacquer of YSL THE INKS VINYL CREAM, there’s a finish (and a vibe) for everyone. And with 20 vibrant shades, from nude to fire-engine red, this collection is made to go from coffee runs to cocktails without missing a beat.
What’s more, these liquid lipsticks deliver bold, pigmented colour in just one swipe while keeping your lips hydrated and comfortable. Gen Z-approved? 100%. Couture? Absolutely.
Exclusive Perks You Don’t Want to Miss
Visiting the pop-up isn’t just about trying on lipstick (though that’s reason enough!). Complete your YSL journey and snag an exclusive discovery gift—but heads up, only 100 redemptions are up for grabs daily. Feeling lucky? Drop by from 12 PM – 3 PM on select dates (26 & 27 January, 2, 9, & 14 February) to spot a YSL ambassador. Whisper the code, “I’m Ready to Get Inked,” and walk away with a special heart-shaped card to claim another luxe surprise.
Plan Your Visit
When? 10 AM to 10 PM, 23 January – 19 February 2025
Where? Raintree Plaza, The Exchange TRX
Don’t forget to pre-register for the pop-up (link below) to secure your spot at this haute beauty affair.
Lipstick Goals, Delivered
The YSL THE INKS collection officially hits shelves and online on 23 January 2025, but why wait? Experience the magic firsthand at the pop-up, and let YSL Beauty redefine your lip game. Whether you’re here for the matte or the vinyl, the blurred or the lacquered, one thing’s for sure: getting inked has never looked so good.
Ready to ink your own story? We’ll see you there.
