Waves, Wind, and Whimsy: FENDI’s Summer 2025 Collection Is a Sun-Soaked Dream with Bite
Step aside, nostalgia. FENDI isn’t just looking back for its 100th birthday—it’s rewriting its own rulebook. For Summer 2025, the House time-travels to 1977, digs deep into its archives, and returns with a collection that feels like a Roman holiday on a hallucinatory heatwave.
The result? A bold reimagination of Histoire d’Eau—that iconic, no-runway debut of FENDI Ready-to-Wear. Directed by the ever-enigmatic Jacques De Bascher, the original film followed a mysterious woman (Susy Dyson, dripping with charisma) treating Rome as her playground, splashing through fountains like a goddess gone rogue. FENDI’s new chapter channels that same reckless opulence but turns the dial way up.
Sun-Drenched, Sea-Soaked, and Shamelessly Luxe
This is not your average resort wear. The Summer 2025 collection crashes onto the scene with the swagger of someone who owns every cobblestone in Rome. Think sculptural red coral motifs—lifted straight from the archives—splayed across necklines and dripping from jewelry. Add to that massive underwater blooms, baroque bandana florals, and seaside shades that oscillate between coral red, seafoam green, buttermilk, and the zing of iced lemon. It’s all very FENDI: high drama wrapped in easy elegance.
And while the silhouettes may float like sea foam—maxi dresses, airy tunics, breezy city shorts—there’s an architectural backbone here. Every curve, every contour is shaped with FENDI’s trademark precision. Picture delicate lambskin appliqués brushing against patchwork lace, and devoré textures that catch the light like surf hitting a Roman fountain.
Sportif Meets Roman Splendor
Outerwear? It’s where the clash turns into poetry. Laser-cut denim meets silk jacquards in a love letter to technical finesse. Flared tank dresses and twisted pencil skirts walk the line between athletic and impossibly refined. And for the beach set, coral-printed swimwear and golden shell embellishments offer a wink to the kitsch—polished, of course, with FENDI’s signature bite.
Menswear doesn’t sit quietly in the background either. Coral-and-sand striped knitwear, matching silk sets, and postcard graphics feel lifted from a Roman postcard—if the sender had a personal stylist and a penchant for Champagne by noon.
The Accessories? All Killer, No Filler
Let’s talk bags. The Summer Tote joins FENDI’s heavy-hitting trio—Peekaboo, Baguette, By The Way—and gets a sun-kissed makeover. Raffia’s having its moment, layered with trompe l’oeil ‘denim’ leather and embroidered to the nines. It’s chill, but make it couture.
On your feet, the FENDI Fling thong sandal is basically a vacation in footwear form—graphic, minimal, and totally unexpected. Colibri pumps, flatforms with raffia mesh, and FF-buckled suede slides bring it all home with an “I woke up like this” attitude.
Charms? Yes, they’re back and punchier than ever. From origami leather fish to plush jellyfish and chain-linked seaside trinkets, these are not your childhood keychains. Bandanas, silk foulards, oversized raffia hats—it’s all part of the sensory overload, and we’re here for it.
The Drop
FENDI’s Summer 2025 collection lands in boutiques globally on May 1st. But if you’re itching for a preview, the Raffia capsule drops early on April 3rd.
Centennial year or not, FENDI doesn’t need a cake to make a statement. This summer, they’re reminding us that history isn’t something you inherit—it’s something you wear. Preferably with a coral earring and a smirk.
