Rare Beauty Just Dropped That Liquid Contour—And It’s a Game-Changer
After teasing fans for what feels like forever, Rare Beauty has finally blessed us with the Soft Pinch Liquid Contour—the contouring sister to the cult-favorite Soft Pinch Liquid Blush. If you love how Rare Beauty blushes melt into the skin, get ready to meet your new obsession.
This weightless, ultra-blendable liquid contour is everything you want in a sculpting product—natural-looking, easy to apply, and never muddy. Whether you're a contour pro or a newbie still figuring out which way to blend (up and out, always!), this formula is here to make your life easier.
Why Everyone’s Freaking Out About It
Let’s be real—finding the perfect contour product is a struggle. Some are too dry, some don’t blend well, and some vanish from your face before lunchtime. The Soft Pinch Liquid Contour fixes all of that:
Super blendable & streak-free – Glides on smoothly and melts into the skin like a dream. No harsh lines, no patchy spots.
Light as air – It defines your features without feeling heavy or greasy.
Pigmented but buildable – One dot? A soft, natural sculpt. A few more? Full glam. You decide.
Long-wearing magic – Stays put all day without fading or looking cakey.
And because this is Rare Beauty, the formula is vegan, cruelty-free, paraben-free, dermatologist-tested, and suitable for sensitive skin. In other words, no bad vibes here.
Meet Your Match: The 6 Stunning Shades
Rare Beauty made sure everyone gets their perfect contour moment with six shades:
Gentle – Fair (cool taupe)
Mellow – Light (cool brown)
Solace – Medium (cool taupe)
Serene – Medium (brown)
Tranquil – Medium Deep (cool brown)
Peaceful – Deep (neutral brown)
How to Use It Like Selena Gomez
Selena swears by this for an effortless sculpt, and the best part? You don’t need pro-level skills to use it.
Dot it on – A little goes a long way. Start with one or two dots on the hollows of your cheeks, jawline, and forehead.
Blend, blend, blend – Use a brush, sponge, or even your fingers. The formula is so airy that it practically blends itself.
Admire the magic – Soft, natural shadows that enhance your features—no muddy mess in sight.
Where to Get It
The Soft Pinch Liquid Contour (RM145.00) is finally available at Sephora stores, Sephora in-app, and online at sephora.my. Run, don’t walk—this is about to sell out fast.