The festive season is officially calling for a little extra glamour, and apparently, a good hair day is non-negotiable. Dyson Beauty is getting into the celebrations with Asia Pacific ambassadors Jang Won-young and Park Bo Gum, who are giving us four very good reasons to rethink our holiday styling routine.
Dressed in Dyson Beauty’s limited-edition Plum and Copper colourway, the two ambassadors showcase just how much a hairstyle can change the mood of an outfit. Think soft, romantic waves, impossibly sleek strands, textured volume and a polished swept-back finish. Whether the occasion calls for an intimate dinner, a festive gathering or a night that deserves a little more effort, there is a look for every kind of celebration.
And while the hairstyles deserve their own moment, the new colourway is equally hard to ignore. Inspired by Kyawthuite, one of the world's rarest gemstones, Plum and Copper brings together warm metallic shades of red plum, peach copper and ash ginger. The result is a sophisticated finish that makes Dyson's hair styling technology look just as good sitting on your dressing table as it does in action.
Jang Won-young: Two Moods, One Very Good Hair Day
Jang Won-young knows that festive dressing is all about the details, and hair is certainly not one to overlook. For her first look, she leans into soft glamour with flowing waves that strike the right balance between romantic and effortlessly put together.
Created using the Dyson Airwrap Co-anda2x™ multi-styler and dryer, the look is all about volume, movement and curls that feel natural rather than overly styled. The process begins with damp hair, using the Fast Dryer 2x attachment to dry the roots until the hair is approximately 80% dry. After creating a middle part, the Conical Co-anda2x™ curling barrel is used in sections, directing the airflow away from the face. Once the curls have set, a Dyson Detangling comb helps soften them into loose, flowing waves.
For her second look, Won-young switches things up completely. Out go the romantic curls, and in comes sleek, straight sophistication courtesy of the Dyson Airstrait™ dryer and straightener.
Working from wet, detangled hair, the device is used to pre-dry the roots before small sections are passed through on Wet mode until completely dry. The result is a smooth, straight finish that still looks polished and full of life. It's a reminder that sometimes the most striking hairstyle is also the simplest.
Park Bo Gum: Effortless Volume With a Polished Finish
On the other side of the festive styling spectrum, Park Bo Gum gives us two equally convincing interpretations of occasion-ready hair. His first look is relaxed, slightly playful and all about texture.
Using the Dyson Supersonic Nural™ hair dryer, Bo Gum creates a naturally voluminous fringe with plenty of movement. The styling begins with damp hair and the Gentle air attachment, lifting the roots with his fingers while drying to build volume. He then switches to the Styling concentrator, directing airflow through different sections while using a barrel brush to shape the hair. A final cold shot helps cool the hair and set everything in place.
The result is the sort of hairstyle that looks like it took very little effort, even if a little technique was involved. Perfect for festive lunches, family gatherings and occasions where looking good without looking too dressed up is the brief.
For something more refined, Bo Gum turns to the Dyson Airwrap Co-anda2x™ multi-styler and dryer for a swept-back style with added volume and shape. The Fast Dryer 2x attachment first pre-dries the hair until it is damp to the touch, with the roots lifted to encourage natural volume. The Conical Co-anda2x™ curling barrel then directs the hair backwards and away from the face, creating lift and structure. To keep things from looking too perfectly arranged, a loose section is left across the forehead, adding a little texture and movement.
It's polished without feeling overly formal, which is arguably the sweet spot for festive grooming.
Good Hair Is Always in Season
Beyond the celebrity-approved styling inspiration, Dyson's approach to hair care centres on giving users more ways to style their hair while helping protect it from extreme heat damage. Whether the goal is to curl, straighten, smooth, dry or add volume, its range of hair care machines uses airflow technology to make different styling possibilities accessible at home.
Leading the line-up is the Dyson Airwrap Co-anda2x™ multi-styler and dryer, powered by the brand's fastest and most powerful hair care digital motor, the Hyperdymium™ 2 motor. Designed to deliver twice the air pressure for faster drying and easier wrapping, it offers six-in-one versatility: drying, curling, waving, straightening, smoothing and volumising, without heat damage.
For those who prefer their hair straight, the Dyson Airstrait™ dryer and straightener takes a different approach. Rather than relying on traditional heated plates, it uses air to straighten hair from wet to dry. The technology reduces the time spent drying and styling by an average of 25%, while helping preserve hair strength and promote less breakage. It is also designed to work across multiple hair types, creating naturally straight, salon-smooth styles with body and movement.
Then there's the Dyson Supersonic Nural™ hair dryer, which brings a little more intelligence to the everyday drying routine. Its Nural™ sensor technology measures the distance between the machine and scalp, maintaining a consistent temperature to help protect scalp health and enhance the hair's natural shine. Attachment learning technology also remembers the last setting used with different attachments, making the styling process a little more straightforward.
All I Want Is Dyson
Let's be honest: festive wish lists are not always about another handbag or pair of shoes. Sometimes, the most satisfying upgrade is something you'll actually use every morning.
With Jang Won-young and Park Bo Gum demonstrating four different ways to wear your hair this season, Dyson Beauty makes a convincing case for investing in your styling routine. The limited-edition Plum and Copper finish only sweetens the deal, bringing a little gemstone-inspired glamour to the tools themselves.
If you're already thinking about gifts, or perhaps quietly adding something to your own wish list, this might be the sign you've been waiting for.
Meet the Range
Dyson Airwrap Co-anda2x™ Multi-Styler and Dryer
Powered by Dyson's Hyperdymium™ 2 motor, the Airwrap Co-anda2x™ delivers twice the air pressure for faster drying and easier wrapping. Its six-in-one functionality allows users to dry, curl, wave, straighten, smooth and volumise their hair, all without heat damage.
Dyson Airstrait™ Dryer and Straightener
Designed to straighten hair from wet to dry using air, the Airstrait™ reduces drying and styling time by an average of 25%. It helps preserve hair strength and promote less breakage while creating naturally straight, salon-smooth styles with body and movement.
Dyson Supersonic Nural™ Hair Dryer
Featuring Nural™ sensor technology, the Supersonic Nural™ measures the distance between the device and scalp to maintain a consistent temperature, helping protect scalp health and enhance natural shine. Its attachment learning technology also remembers the last setting used with different attachments.
Available in Malaysia
The limited-edition Plum and Copper colourway is making its way to Malaysia across the Dyson Beauty range.
Dyson Airstrait™ Dryer and Straightener: Available now in Plum and Copper for RM2,599 at Dyson.my and selected Dyson stores.
Dyson Supersonic Nural™ Hair Dryer: Coming soon to Malaysia in Plum and Copper.
Dyson Airwrap Co-anda2x™ Multi-Styler and Dryer: Coming soon to Malaysia in Plum and Copper.
