Step Into the Spellbinding World of Oz with ALDO’s WICKED Collaboration

Ever wanted to strut through life like you’ve got a Broadway spotlight on you? Well, ALDO is here to make those fashion fantasies come true. In an enchanting partnership with WICKED, the iconic musical-turned-movie, ALDO is unveiling a magical limited-edition collection that’s every bit as bold and bewitching as the land of Oz itself.

Dropped on November 10th, the Wicked x ALDO collection is a celebration of cinematic wonder, inspired by the spellbinding duality of Elphaba and Glinda. With 21 dazzling pieces in the lineup, this collection lets you channel Elphaba’s fearless edge with rich emerald greens or embody Glinda’s dreamy charm with soft pinks. Whether you’re reaching for a pair of elegantly daring pumps or a bewitchingly bold handbag, these designs bring a touch of Oz’s whimsy to your everyday wardrobe.

And because no one wants to sacrifice comfort for style (not even a witch), every footwear piece is crafted with ALDO’s signature Pillow Walk™ technology—think walking on air, no broomstick required.

“Working with WICKED has been an incredible journey for our team,” shares Daianara Grullon Amalfitano, ALDO’s Chief Brand and Product Officer. “Infusing our ALDO essence into designs inspired by such powerful characters allowed us to create something truly unique. We hope each piece embodies the whimsy, strength, and duality that make WICKED so iconic.”

But the magic doesn’t stop at your wardrobe. ALDO is sprinkling in some sustainability with its Trade-In Program, running from November 16th to December 31st. Drop off your pre-loved shoes or handbags at select ALDO stores and score an ALDO voucher while giving your old favourites a second life. It’s fashion with a conscience—Glinda would definitely approve.

And what’s a celebration without a premiere worthy of the Emerald City? In honor of this collaboration, ALDO Malaysia teamed up with Universal International Pictures Malaysia, Golden Screen Cinemas, and The Exchange TRX to host an exclusive WICKED movie premiere. Held on November 19th at Aurum Theatre, The Exchange TRX, the star-studded event brought together media, celebrities, and key opinion leaders for an unforgettable night of magic and style.

So, are you ready to click your dazzling ALDO heels and enter a world of style and sorcery? The Wicked x ALDO Collection will be available online on November 10th and in stores starting November 11th at ALDO The Exchange TRX, ALDO Pavilion KL, and ALDO Suria KLCC. Just in time to flaunt your spellbinding new look for WICKED’s theatrical release on November 22nd.

Get ready to channel your inner Glinda or Elphaba and take on the world in style—because life’s too short for boring shoes.

Stay enchanted. Visit aldoshoes.com.my or follow @ALDO_shoes on social media for updates!