Making Waves with Beauty: SEKKISEI’s SAVE The BLUE Ocean Project Returns
Hold onto your beach hats, because SEKKISEI is back with a splash! Their long-standing philosophy, “When you become beautiful, the Earth becomes beautiful,” is making waves again with the triumphant return of the SAVE The BLUE Ocean Project. But this isn’t just a feel-good campaign—it’s a full-blown celebration of sustainability and eco-consciousness. Picture this: a gentle wave of change that not only safeguards our precious oceans but also empowers beauty enthusiasts like you to make a real difference. It’s an invitation to embrace a kind of beauty that’s not just skin-deep but ocean-deep.
Clean Beauty Mission: SEKKISEI’s Coral Crusade
Running from July 1 to August 31, the SAVE The BLUE: Ocean Project is now in its 16th glorious year. This isn’t some fly-by-night operation; it’s a dedicated mission to support coral protection and environmental conservation across the globe. Through this initiative, a portion of sales from SEKKISEI’s SAVE the BLUE featured products directly funds these efforts. Plus, they’re organising educational activities to raise awareness and promote understanding of environmental conservation. In the past 15 years, they’ve planted an impressive 20,211 corals, covering a total surface area of 122,696,123 cm². That’s a lot of coral!
Global Impact, Local Heroes
Since 2011, SEKKISEI has been making waves not just locally, but globally. For 2024, they’re doubling down on coral conservation and planting activities in countries like China, Taiwan, South Korea, Thailand, Singapore, Malaysia, Indonesia, and the United States. In Malaysia, for instance, they’ve teamed up with Reef Check Malaysia, a local NGO, to drive coastal clean-up efforts funded by a portion of all sales proceeds from eligible SEKKISEI SAVE the BLUE products.
Ocean-Friendly Beauty: SEKKISEI’s Coral-Conscious Formulas
SEKKISEI Brightening Essence Lotion (200ml), RM129
Imagine a luxurious, revitalizing formula that deeply hydrates and brightens your skin. That’s the SEKKISEI Brightening Essence Lotion for you. Infused with traditional Japanese and Chinese herbal extracts, this essence lotion helps you achieve that radiant, luminous complexion you’ve been dreaming of. Its lightweight texture absorbs quickly, leaving your skin feeling refreshed and rejuvenated. Plus, it’s packaged in FSC-approved paper and plant-derived bottles (biomass PET) to cut down on CO2 emissions. Talk about beauty with a conscience!
SEKKISEI Skincare UV Defense Essence Gel (90g), RM70
SEKKISEI Skincare UV Defense Essence Milk (60g), RM77
Let’s talk sunscreens. The SEKKISEI Skincare UV Defense Essence Milk and Gel are game-changers. These innovative sunscreens provide effective UV protection while keeping your skin hydrated. The Milk offers a lightweight, milky texture that absorbs quickly, and the Gel provides a refreshing, non-sticky feel perfect for daily use. These sunscreens are vegan, coral-friendly, waterproof, resistant to sweat and friction, free of colorants and parabens, and easily removed with a cleanser. Protect your skin and the ocean—what’s not to love?
Dive In and Make a Difference
So, beauty lovers, are you ready to dive in and make a difference? SEKKISEI’s SAVE The BLUE Ocean Project is your chance to do just that. From luxurious lotions to innovative sunscreens, every product you purchase helps protect our oceans and promote sustainability. It’s time to embrace a beauty that’s more than just skin-deep. It’s time to make the Earth as beautiful as you are.
For more info on SEKKISEI and the SAVE the BLUE campaign, swim over to www.kose.com.my. 🌊
